SaaS Intelligence Blog

Data-driven insights on finding profitable SaaS ideas, validating markets, and building products that work.

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Strategy

10 Actionable Sales Email Follow-Up Templates for 2026

ActionableSalesEmail
Strategy17 min read

10 Actionable Sales Email Follow-Up Templates for 2026

It’s a familiar story: you have a great first conversation, send a compelling email, and then… silence. The follow-up is where most sales conversations die. Why...

Nathan Gouttegatat

Nathan Gouttegatat

December 18, 2026

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Ads

12 Best Facebook Ad Spy Tools for SaaS Founders in 2026

BestFacebookTools
Ads25 min read

12 Best Facebook Ad Spy Tools for SaaS Founders in 2026

In the crowded SaaS market, success often comes down to smarter, faster execution. While your competitors are spending thousands to test ad creatives, funnels, ...

Nathan Gouttegatat
Nathan Gouttegatat·December 17, 2026
1
Ads

12 Best Facebook Ads Spy Tools for 2026 (Find Winning Ads)

BestFacebookTools
Ads22 min read

12 Best Facebook Ads Spy Tools for 2026 (Find Winning Ads)

Running profitable Facebook ads can feel like a guessing game. You spend hours creating campaigns and writing copy, only to see your budget disappear with littl...

Nathan Gouttegatat
Nathan Gouttegatat·December 16, 2026
1
Strategy

12 Best Free Competitor Analysis Tools for 2026

BestFreeCompetitor
Strategy27 min read

12 Best Free Competitor Analysis Tools for 2026

Knowing what your competitors are doing shouldn't be a mystery or a budget-breaking task. For founders, marketers, and product managers, understanding your riva...

Nathan Gouttegatat
Nathan Gouttegatat·December 15, 2026
1
Strategy

12 Best Letter of Intent Templates for Business Deals (2026)

BestLetterIntent
Strategy23 min read

12 Best Letter of Intent Templates for Business Deals (2026)

A letter of intent (LOI) is a key document that outlines the main terms of a business deal before you create a formal, binding contract. Think of it as a handsh...

Nathan Gouttegatat
Nathan Gouttegatat·December 14, 2026
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Strategy

12 Profitable Online Business Ideas to Start Today

ProfitableOnlineBusiness
Strategy21 min read

12 Profitable Online Business Ideas to Start Today

The internet is filled with advice on starting an online business, but most of it is noise. Generic lists of "get-rich-quick" ideas often ignore the most critic...

Nathan Gouttegatat
Nathan Gouttegatat·December 13, 2026
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Strategy

7 Clear Ways to Find Venture Backed Companies in San Francisco

ClearWaysFind
Strategy15 min read

7 Clear Ways to Find Venture Backed Companies in San Francisco

San Francisco is a global hub for tech innovation, with new startups launching and scaling every day. For SaaS founders, developers, and investors, understandin...

Nathan Gouttegatat
Nathan Gouttegatat·December 12, 2026
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Strategy

8 Powerful Sales Follow Up Email Examples That Close in 2026

PowerfulSalesFollow
Strategy14 min read

8 Powerful Sales Follow Up Email Examples That Close in 2026

In sales, the real work begins *after* the first contact. Without a strong follow-up plan, promising deals often go silent. What separates a persistent professi...

Nathan Gouttegatat
Nathan Gouttegatat·December 11, 2026
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Market Research

8 Unforgettable Product Market Fit Examples (2026 Deep Dive)

UnforgettableProductMarket
Market Research19 min read

8 Unforgettable Product Market Fit Examples (2026 Deep Dive)

What separates billion-dollar companies from forgotten startups? The answer is Product-Market Fit (PMF)—the moment your product perfectly solves a problem for a...

Nathan Gouttegatat
Nathan Gouttegatat·December 10, 2026
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Strategy

A Clear Guide on How to Value SaaS Companies in 2024

ClearGuideValue
Strategy13 min read

A Clear Guide on How to Value SaaS Companies in 2024

Trying to value a SaaS company with traditional business metrics is like trying to measure water with a ruler—it just doesn't work. The old rules, built for one...

Nathan Gouttegatat
Nathan Gouttegatat·December 9, 2026
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Growth

A Clear Guide to Audience Analysis Demographics for SaaS Growth

ClearGuideAudience
Growth16 min read

A Clear Guide to Audience Analysis Demographics for SaaS Growth

What exactly is audience analysis demographics? In simple terms, it's about understanding your customers using clear, factual data. We're talking about key stat...

Nathan Gouttegatat
Nathan Gouttegatat·December 8, 2026
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Strategy

A Clear Guide to SaaS Competitive Analysis That Actually Works

ClearGuideSaaS
Strategy19 min read

A Clear Guide to SaaS Competitive Analysis That Actually Works

What exactly is a SaaS competitive analysis? It's the process of identifying your rivals, digging into their strategies, and comparing their strengths and weakn...

Nathan Gouttegatat
Nathan Gouttegatat·December 7, 2026
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Market Research

A Clear Guide to SaaS Market Research That Actually Works

ClearGuideSaaS
Market Research21 min read

A Clear Guide to SaaS Market Research That Actually Works

So, what exactly is SaaS market research? Think of it as drawing the blueprint *before* you start building a house. It's the process of gathering facts about yo...

Nathan Gouttegatat
Nathan Gouttegatat·December 6, 2026
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Growth

A Clear Guide to Series A Investments: Fueling Your Startup's Growth

ClearGuideSeries
Growth22 min read

A Clear Guide to Series A Investments: Fueling Your Startup's Growth

You've survived the seed stage. You’ve proven your idea isn't just a dream and found that magical connection called **product-market fit**. So, what's next? Wel...

Nathan Gouttegatat
Nathan Gouttegatat·December 5, 2026
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Founders

A Founder's Guide to Competitive Landscape Analysis

Founder'sGuideCompetitive
Founders15 min read

A Founder's Guide to Competitive Landscape Analysis

Think of a competitive landscape analysis as your business’s GPS. It doesn't just show you where you are; it maps the whole terrain, showing other drivers, road...

Nathan Gouttegatat
Nathan Gouttegatat·December 4, 2026
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Founders

A Founder's Guide to MVP Development for Startups: Launch Fast, Learn Faster

Founder'sGuideDevelopment
Founders17 min read

A Founder's Guide to MVP Development for Startups: Launch Fast, Learn Faster

Building an MVP isn't just a step in a process; it's a strategic mindset. It’s about creating the most basic version of your product that solves a core problem ...

Nathan Gouttegatat
Nathan Gouttegatat·December 3, 2026
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Founders

A Founder's Guide to Startup MVP Development

Founder'sGuideStartup
Founders16 min read

A Founder's Guide to Startup MVP Development

Building a Minimum Viable Product (MVP) isn't about launching a half-baked app. It's a smart, strategic first step to figure out *what you should actually build...

Nathan Gouttegatat
Nathan Gouttegatat·December 2, 2026
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Founders

A Startup Founder's Guide to MVP Development

StartupFounder'sGuide
Founders16 min read

A Startup Founder's Guide to MVP Development

Launching a startup isn't about building a perfect, feature-packed product from day one. It's about launching a product with just *enough* features to attract e...

Nathan Gouttegatat
Nathan Gouttegatat·December 1, 2026
C
Strategy

Choosing the Best SaaS Business Intelligence Tools

ChoosingBestSaaS
Strategy21 min read

Choosing the Best SaaS Business Intelligence Tools

Think of all your company's data—from sales, marketing, and finance—as separate streams of information. A **SaaS Business Intelligence (BI) tool** acts like a r...

Nathan Gouttegatat
Nathan Gouttegatat·November 30, 2026
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Market Research

Founder's Guide to Digital Marketing for Startups

Founder'sGuideDigital
Market Research18 min read

Founder's Guide to Digital Marketing for Startups

Starting your marketing plan can feel like you've been handed a puzzle with a million pieces and no picture on the box to guide you. It's overwhelming. The tric...

Nathan Gouttegatat
Nathan Gouttegatat·November 29, 2026
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Market Research

How to Find Product Market Fit for Your Startup

FindProductMarket
Market Research14 min read

How to Find Product Market Fit for Your Startup

Product-market fit. It's the magic moment when you stop pushing your product onto people, and they start pulling it from you. It’s the difference between a cool...

Nathan Gouttegatat
Nathan Gouttegatat·November 28, 2026
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Strategy

How to Find Profitable Niches That Actually Work

FindProfitableNiches
Strategy16 min read

How to Find Profitable Niches That Actually Work

Finding a profitable niche boils down to one simple concept: identifying a specific group of people with a *painful problem* they’re already trying to solve wit...

Nathan Gouttegatat
Nathan Gouttegatat·November 27, 2026
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Strategy

How to Follow Up on an Email When You Get No Response

FollowEmailWhen
Strategy12 min read

How to Follow Up on an Email When You Get No Response

Sending an email into the void is frustrating. You know your message has value, but all you hear back is silence. Figuring out how to follow up on an email with...

Nathan Gouttegatat
Nathan Gouttegatat·November 26, 2026
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Strategy

How to Launch Your Education Tech Startup: A Step-by-Step Guide

LaunchYourEducation
Strategy17 min read

How to Launch Your Education Tech Startup: A Step-by-Step Guide

So, you want to launch an **education tech startup**? Great choice. You’re entering a field that’s not just about building a business—it’s about changing how pe...

Nathan Gouttegatat
Nathan Gouttegatat·November 25, 2026
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Strategy

How to Validate a Business idea Before You Waste Time and Money

ValidateBusinessidea
Strategy21 min read

How to Validate a Business idea Before You Waste Time and Money

You’ve got a business idea. It feels big, game-changing even. But alongside the excitement, there's a nagging question: "What if I build this and no one comes?"...

Nathan Gouttegatat
Nathan Gouttegatat·November 24, 2026
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Ads

Nudity in Advertising: The Complete Guide

NudityAdvertising:Complete
Ads15 min read

Nudity in Advertising: The Complete Guide

Using **nudity in advertising** is a high-risk, high-reward strategy. Brands use it to cut through the noise of a crowded market. It’s a guaranteed way to make ...

Nathan Gouttegatat
Nathan Gouttegatat·November 23, 2026
R
Strategy

ROI vs ROAS: A Clear Guide to SaaS Profitability

ROAS:ClearGuide
Strategy16 min read

ROI vs ROAS: A Clear Guide to SaaS Profitability

When you're trying to figure out which marketing metric matters more in the **ROI vs ROAS** debate, it really boils down to one thing: profit versus revenue. RO...

Nathan Gouttegatat
Nathan Gouttegatat·November 22, 2026
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Strategy

Series D Financing: A Clear Guide to Late-Stage Funding

SeriesFinancing:Clear
Strategy17 min read

Series D Financing: A Clear Guide to Late-Stage Funding

Your company has successfully navigated the early funding stages—Series A, B, and C. You've established product-market fit, scaled your operations, and claimed ...

Nathan Gouttegatat
Nathan Gouttegatat·November 21, 2026
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Strategy

Startup Accelerator vs. Incubator: Which One Is Right for Your Business?

StartupAcceleratorIncubator:
Strategy16 min read

Startup Accelerator vs. Incubator: Which One Is Right for Your Business?

So, what's the real difference between a startup accelerator and an incubator? It’s pretty straightforward once you get down to it. A **startup accelerator** is...

Nathan Gouttegatat
Nathan Gouttegatat·November 20, 2026
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Market Research

Startup Market Research: A Founder's Guide to Building What Sells

StartupMarketResearch:
Market Research14 min read

Startup Market Research: A Founder's Guide to Building What Sells

Before you write a single line of code or spend a dollar on a logo, you need to test your idea. That test is **startup market research**. It's the essential gro...

Nathan Gouttegatat
Nathan Gouttegatat·November 19, 2026
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Strategy

The Four Steps to Epiphany: Your Guide to Building a SaaS That Sells

FourStepsEpiphany:
Strategy17 min read

The Four Steps to Epiphany: Your Guide to Building a SaaS That Sells

Ever heard the startup advice, "build it and they will come"? It's a romantic idea, but it’s also a direct path to failure. This flawed thinking is exactly what...

Nathan Gouttegatat
Nathan Gouttegatat·November 18, 2026
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Market Research

The Practical Guide to Digital Marketing for Startups

PracticalGuideDigital
Market Research21 min read

The Practical Guide to Digital Marketing for Startups

A winning marketing strategy for a startup isn't about outspending your competitors. It's about outsmarting them. The real work happens long before you run your...

Nathan Gouttegatat
Nathan Gouttegatat·November 17, 2026
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Strategy

Top 8 Micro SaaS Ideas to Launch Your Startup in 2026

MicroSaaSIdeas
Strategy19 min read

Top 8 Micro SaaS Ideas to Launch Your Startup in 2026

Finding a profitable niche is the toughest part of building a software business. The right idea can be the difference between a thriving venture and a failed pr...

Nathan Gouttegatat
Nathan Gouttegatat·November 16, 2026
V
Strategy

Venture Capital AI: The New Competitive Edge in Investing

VentureCapitalCompetitive
Strategy21 min read

Venture Capital AI: The New Competitive Edge in Investing

Imagine a venture capital partner who can sift through thousands of startups in minutes, spot emerging market trends before they hit the headlines, and keep a r...

Nathan Gouttegatat
Nathan Gouttegatat·November 15, 2026
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Market Research

What Is Market Validation? Your Essential Guide to a Successful Launch

WhatMarketValidation?
Market Research20 min read

What Is Market Validation? Your Essential Guide to a Successful Launch

Picture this: you pour a year of your life—countless late nights and weekends—into building a revolutionary new SaaS product. You launch, full of excitement, on...

Nathan Gouttegatat
Nathan Gouttegatat·November 14, 2026
W
Growth

What Is an Audience Analysis for SaaS Growth?

WhatAudienceAnalysis
Growth18 min read

What Is an Audience Analysis for SaaS Growth?

Audience analysis is the process of getting to know your potential customers on a deeper level. It’s about understanding their goals, challenges, and daily rout...

Nathan Gouttegatat
Nathan Gouttegatat·November 13, 2026
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winning facebook ad examples

10 Winning Facebook Ad Examples for SaaS in 2026

WinningFacebookExamples
winning facebook ad examples20 min read

10 Winning Facebook Ad Examples for SaaS in 2026

Discover 10 winning Facebook ad examples from top SaaS companies. Get templates and strategic analysis to build high-converting ads for your product.

Nathan Gouttegatat
Nathan Gouttegatat·January 16, 2026
H
facebook ad creative analysis

How to Analyze Facebook Ad Creatives to Find Your Next SaaS Idea

AnalyzeFacebookCreatives
facebook ad creative analysis16 min read

How to Analyze Facebook Ad Creatives to Find Your Next SaaS Idea

Discover how to validate your next SaaS idea with our guide to Facebook ad creative analysis. Learn to decode competitor ads and build a product people want.

Nathan Gouttegatat
Nathan Gouttegatat·January 15, 2026
W
what is a good cpm

What Is a Good CPM? A Clear Guide for SaaS Founders

WhatGoodCPM?
what is a good cpm18 min read

What Is a Good CPM? A Clear Guide for SaaS Founders

Struggling with 'what is a good cpm'? This guide unpacks CPM benchmarks for Meta, Google, and more to help SaaS founders scale ads with confidence.

Nathan Gouttegatat
Nathan Gouttegatat·January 14, 2026
A
roas vs roi

A ROAS vs ROI Guide to Profitable SaaS Growth

ROASGuideProfitable
roas vs roi21 min read

A ROAS vs ROI Guide to Profitable SaaS Growth

roas vs roi: Understand the difference and learn how SaaS teams use each metric to drive profitable growth and avoid costly mistakes.

Nathan Gouttegatat
Nathan Gouttegatat·January 13, 2026
T
best competitive intelligence software

The 12 Best Competitive Intelligence Software Tools for SaaS Founders in 2026

BestCompetitiveIntelligence
best competitive intelligence software31 min read

The 12 Best Competitive Intelligence Software Tools for SaaS Founders in 2026

Discover the best competitive intelligence software for SaaS. Our 2026 guide compares 12 top tools with use-cases, pricing, and pro/con analysis.

Nathan Gouttegatat
Nathan Gouttegatat·January 12, 2026
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saas growth strategies

10 Proven SaaS Growth Strategies to Scale Your Business

ProvenSaaSGrowth
saas growth strategies26 min read

10 Proven SaaS Growth Strategies to Scale Your Business

Discover 10 actionable SaaS growth strategies, from competitive intelligence to PLG, to scale your company. Get data-backed insights and examples for 2026.

Nathan Gouttegatat
Nathan Gouttegatat·January 11, 2026
H
how to start a saas business

How to Start a SaaS Business: A Practical Founder's Guide

StartSaaSBusiness:
how to start a saas business25 min read

How to Start a SaaS Business: A Practical Founder's Guide

Learn how to start a SaaS business the right way. Our guide covers idea validation, building your MVP, pricing, and acquiring your first customers.

Nathan Gouttegatat
Nathan Gouttegatat·January 10, 2026
H
how to reduce customer churn

How to Reduce Customer Churn: A Practical Guide for Founders

ReduceCustomerChurn:
how to reduce customer churn22 min read

How to Reduce Customer Churn: A Practical Guide for Founders

Discover how to reduce customer churn with proven, actionable strategies for SaaS founders. Learn to diagnose churn, implement tactics, and boost retention.

Nathan Gouttegatat
Nathan Gouttegatat·January 8, 2026
W
cohort analysis

What Is Cohort Analysis? A Simple Guide to User Behavior

WhatCohortAnalysis?
cohort analysis18 min read

What Is Cohort Analysis? A Simple Guide to User Behavior

Understand what is cohort analysis with this clear guide. Learn how to track user retention and behavior to unlock real growth for your business.

Nathan Gouttegatat
Nathan Gouttegatat·January 8, 2026
H
how to come up with idea for business

How to Come Up with a Business Idea: A Proven, Data-Driven Method

ComewithBusiness
how to come up with idea for business22 min read

How to Come Up with a Business Idea: A Proven, Data-Driven Method

Discover how to come up with idea for business with a data-driven framework that analyzes market signals and ads to reveal your next SaaS hit.

Nathan Gouttegatat
Nathan Gouttegatat·January 7, 2026