Mailchimp
Email marketing and automation platform for small businesses — Enterprise-level complexity, no clear model
199
36.2M
$11K
$5.4M
Ad Intelligence
Data from Meta Ad Library
Weekly Ad Spend
Weekly ad spend: last week $18,695, this week $10,625.
Total Ads Over Time
Ad history: Jul 27: 23 active, 23 total; Aug 17: 4 active, 4 total; Aug 24: 5 active, 5 total; Aug 31: 1 active, 1 total; Oct 12: 7 active, 7 total; Oct 26: 3 active, 3 total; Nov 2: 57 active, 57 total; Nov 9: 1 active, 3 total; Nov 30: 55 active, 55 total; Jan 4: 13 active, 13 total; Jan 18: 10 active, 10 total; Feb 1: 20 active, 20 total.
Geographic Reach
European data onlyTop Regions
Ads Activity
201 totalAge Distribution
Gender Split
Updated Feb 13, 2026
Creative & Tech Stack
Top performing ad, technologies, and landing pages
Tech Stack
WordPressTesting
BetaModerate Testing
180.1K reach/ad
Testing grade C: Moderate Testing with 180,053 average reach per ad.
Traffic Destinations
Social Presence
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Data Quality
Last Updated
February 13, 2026
Category Rank
#1 of 6
This profile tracks Mailchimp's Meta advertising activity in the Email Marketing category. We monitor 201 total ads, analyze audience demographics across 11 countries, and estimate weekly ad spend based on reach patterns. Data is refreshed daily from Meta's Ad Library.
About Mailchimp Advertising Strategy
Mailchimp is a B2B SaaS product in the Email Marketing category. Email marketing and automation platform for small businesses
Based on our analysis of Meta's Ad Library, they currently have 199 active ads running with a total reach of over 36.2M+ people. Their current weekly ad spend is approximately $10,625.
The "Est. Revenue" is calculated from ad spend using a 1.5x ROAS (Return on Ad Spend) multiplier. This represents estimated total revenue driven by their Meta advertising investment.
This profile is part of our curated collection of high-quality SaaS companies. We track their advertising patterns, audience targeting, and creative strategies to help founders and marketers understand what works in the email marketing space.