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Hootsuite

hootsuite.comsocial_media_marketing

Social media management platform for scheduling and analyticsEmployee advocacy focus

Active Ads

153

Total Reach

24.2M

Weekly Spend

$5K

Est. Revenue

$2.9M

Meta

Ad Intelligence

Data from Meta Ad Library

-88% vs last week

Weekly Ad Spend

Weekly ad spend: last week $41,857, this week $5,119.

Total Ads Over Time

Ad history: Aug 17: 9 active, 9 total; Sep 21: 7 active, 8 total; Sep 28: 25 active, 25 total; Oct 5: 9 active, 9 total; Nov 2: 8 active, 8 total; Nov 16: 18 active, 18 total; Nov 23: 2 active, 2 total; Nov 30: 6 active, 6 total; Dec 7: 19 active, 19 total; Jan 11: 9 active, 9 total; Jan 18: 37 active, 37 total; Jan 25: 2 active, 2 total.

Geographic Reach

European data only

Top Regions

🇪🇸Spain47%
🇫🇷France29%
🇮🇹Italy12%
🇵🇱Poland8%
🇧🇪BE4%

Ads Activity

154 total
153 active1 inactive

Age Distribution

18-24
1%
25-34
33%
35-44
26%
45-54
20%
55-64
12%
65+
7%

Gender Split

Male
56%
Female
43%

Updated Feb 11, 2026

Creative & Tech Stack

Top performing ad, technologies, and landing pages

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Jan 20, 2026
Active

Escape the chaos and stay on top of the digital trends shaping culture, attention, and behavior in 2

Total Reach
3.6M
Est. Revenue
$182K

Tech Stack

Next.jsNext.js

Testing

Beta
C

Moderate Testing

156.9K reach/ad

Testing grade C: Moderate Testing with 156,853 average reach per ad.

Traffic Destinations

Traffic sent to homepage

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Data Quality

Excellent100+ ads tracked

Last Updated

February 11, 2026

Category Rank

#3 of 6

How we collect this data

This profile tracks Hootsuite's Meta advertising activity in the Social Media category. We monitor 154 total ads, analyze audience demographics across 15 countries, and estimate weekly ad spend based on reach patterns. Data is refreshed daily from Meta's Ad Library.

About Hootsuite Advertising Strategy

Hootsuite is a B2B SaaS product in the Social Media category. Social media management platform for scheduling and analytics

Based on our analysis of Meta's Ad Library, they currently have 153 active ads running with a total reach of over 24.2M+ people. Their current weekly ad spend is approximately $5,119.

The "Est. Revenue" is calculated from ad spend using a 1.5x ROAS (Return on Ad Spend) multiplier. This represents estimated total revenue driven by their Meta advertising investment.

This profile is part of our curated collection of high-quality SaaS companies. We track their advertising patterns, audience targeting, and creative strategies to help founders and marketers understand what works in the social media space.

Access full intelligenceView all 154 ads, competitor benchmarks, and more