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Headway App

makeheadway.comEducation & Learning

Book summary app for personal growthDaily self-improvement bites

Active Ads

1,049

Total Reach

15.9M

Weekly Spend

$0

Paid Revenue

$58K/mo

Meta

Ad Intelligence

Data from Meta Ad Library

-100% vs last week

Weekly Ad Spend

Weekly ad spend: last week $9,663, this week $0.

Total Ads Over Time

Ad history: Dec 6: 22 active, 22 total; Dec 7: 3 active, 3 total; Dec 8: 2 active, 2 total; Dec 10: 60 active, 60 total; Dec 13: 40 active, 40 total; Dec 14: 32 active, 32 total; Dec 15: 43 active, 43 total; Dec 17: 1 active, 1 total; Dec 19: 12 active, 12 total; Dec 20: 43 active, 43 total; Dec 21: 43 active, 43 total; Dec 22: 4 active, 4 total.

Geographic Reach

European data only

Top Regions

🇬🇧United Kingdom44%
🇮🇹Italy37%
🇫🇷France10%
🇩🇪Germany5%
🇸🇪Sweden4%

Ads Activity

1,749 total
1,049 active700 inactive

Age Distribution

18-24
12%
25-34
45%
35-44
29%
45-54
11%
55-64
3%
65+
1%

Gender Split

Male
47%
Female
53%

Updated Dec 25, 2025

Creative & Tech Stack

Top performing ad, technologies, and landing pages

Headway App favicon
Sponsored
Headway App
Feb 28, 2025
Active

Turn self-development into laid-back and easy leisure 🤝 with this book summary app!

Headway App featured ad
Total Reach
1.3M
Est. Revenue
$65K

Tech Stack

Next.jsNext.js

Testing

Beta
A

High Testing

9.1K reach/ad

Testing grade A: High Testing with 9,081 average reach per ad.

Traffic Destinations

1 pages
/intelligence?utm_source=facebook&utm_campaign={{campaign.name}}&utm_placement={{placement}}&quizId=quiz1&splitId=37&utm_adname={{ad.name}}&utm_adset={{adset.name}}&utm_ad_id={{ad.id}}&utm_adset_id={{adset.id}}&utm_campaign_id={{campaign.id}}
5

Top landing pages: /intelligence?utm_source=facebook&utm_campaign={{campaign.name}}&utm_placement={{placement}}&quizId=quiz1&splitId=37&utm_adname={{ad.name}}&utm_adset={{adset.name}}&utm_ad_id={{ad.id}}&utm_adset_id={{adset.id}}&utm_campaign_id={{campaign.id}} with 5 ads.

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See all 1,749 ads, competitor analysis, and revenue insights.

Data Quality

Excellent100+ ads tracked

Last Updated

December 25, 2025

Rank

#32 of 50

How we collect this data

This profile tracks Headway App's Meta advertising activity in the Education & Learning category. We monitor 1,749 total ads, analyze audience demographics across 34 countries, and estimate weekly ad spend based on reach patterns. Data is refreshed daily from Meta's Ad Library.

About Headway App Advertising Strategy

Headway App is a B2C SaaS product in the Education & Learning category. Book summary app for personal growth

Based on our analysis of Meta's Ad Library, they currently have 1,049 active ads running with a total reach of over 15.9M+ people.

Key insight: Massive reach: 15.9M+ people

The "Paid Revenue" estimate represents revenue generated specifically from Meta advertising, calculated using ad spend × 1.5x ROAS (a sustainable benchmark for paid acquisition). This is not total company revenue—organic traffic, other channels, and existing customers contribute additional revenue not captured here.

This profile is part of our curated collection of high-quality SaaS companies. We track their advertising patterns, audience targeting, and creative strategies to help founders and marketers understand what works in the education & learning space.

Access full intelligenceView all 1,749 ads, competitor benchmarks, and more